Empathic Marketing

Is your terrific Offer COSTING you sales?

Nov 23, 2022


We all know that your OFFER is absolutely the most decisive component of your marketing campaign.

But what happens if you make an Offer that is too good?

Or one that you think is "too good" anyway.

It's possible that some Offers might be so good that the problem your Offer is trying to solve is deflected to another, less pressing, problem.

Watch video and I explain, giving examples of selling eyeglasses in India, and me trying to buy yoga socks here!